Reddal Talks: Strategy, honestly! Ep. 1 SWOT analysis - what is it good for?
5 July 2021 — In our "Strategy, honestly!" video podcast series we discuss some of the common strategy tools and methodologies, in an honest way. Now that we have done the introduction to the series, it is time for episode 1 and sharing insights on a more specific strategy topic.
Reddal Talks: Strategy, honestly! Ep. 0 Introduction to the series
28 June 2021 — In our "Strategy, honestly!" video podcast series we discuss some of the common strategy tools and methodologies, in an honest way. Episode 0 provides an introduction to where this series started.
Business in Europe for Korean companies: mid-pandemic opportunities
12 October 2020 — COVID-19 is accelerating socio-economic structural changes, supported by policies of European and Korean governments. However, given the magnitude of economic challenges, government actions are not enough.
Manufacturers, make your brand portfolio work again in China
6 July 2020 — Consolidating Reddal’s learnings in China from the past few years, this article shares some observations on the dynamics of industrial goods market segmentation. It offers a continuous and iterative approach for industrial players to respond to these changing market aspects by revising their brand portfolio strategy.